All AI rules
Consent
Can we load a purchased list into an AI outreach tool?
Permission does not transfer with a spreadsheet. Whoever collected those contacts got consent for their own messages, not yours, and US state privacy laws add their own rules on selling and sharing personal information. Check the source of the list before it touches the tool.
What this means for marketers
Consent does not transfer with a spreadsheet, and state privacy laws govern what you can do with it. Worth considering as practice: ask the seller where the list came from and what people agreed to, and skip the upload when nobody can answer.
Primary source IAPP: US state privacy legislation tracker (Tracker, updated continuously)
- California Attorney General: CCPA (Living agency page)
Links checked September 25, 2026
More on Consent
How we check this. *Beep Boop Bop 🤖 Never ever, ever legal advice.