Sora
Sora and AI content
The question marketers ask about Sora, each answered from Sora's own policy rather than someone's summary of it.
Sources last checked September 25, 2026.
Is Sora still available?
No. OpenAI has discontinued it, and there is a deadline that matters if you made anything there:
- The Sora web and app experiences were discontinued on April 26, 2026.
- The Sora API was scheduled to shut down on September 24, 2026.
- Export what you made at sora.chatgpt.com/sunset. OpenAI says data tied to Sora will be permanently deleted after any final export window.
What this means for marketers
If anything you made in Sora is still in a live campaign, export it at sora.chatgpt.com/sunset and re-host the file yourself. OpenAI says Sora data is permanently deleted after any final export window.
Primary source OpenAI Help Center: what to know about the Sora discontinuation (Updated August 2026)
Links checked September 25, 2026
Sora changes this without telling you
One email a week, five minutes, only what affects your marketing.
*Beep Boop Bop 🤖 Never ever, ever legal advice.